Chris Cardell Advertising Standards Authority Ruling
Many many small business owners have heard of Chris Cardell via his marketing which were reported to the ASA. Here are also details about his 6 CD offer and other information.
We did initially have a factual write up of recent marketing activities by the Chris Cardell group of companies which is further explained in the ASA rulingwhich was offering 6 free CDs on various marketing tactics for the price of postage. You also got 2 free months in his VIP club and if you did not cancel then would be charged £39.95 per month until you did cancel.
The original post about the mailing undertaken by Cardell contained various items including a post it note sign by “J” together with a newspaper cutting from the Times and a link to a website where you could sign up.
However writers of blogs in the UK have received what are known as “cease and desist” letters from lawyers in the US saying that they should take down their postings and many have complied and taken down their blog posts. We have also received the letter entitled “notice of unlawful conduct demand to cease and desist immediately” from Preovolos and associates based in California who are retained by Mr. Chris Cardell, Cardell Media Limited, a UK company, Cardell Media Limited an Isle of Man company and Cardell Media LLC a US company (collectively the Cardell Media Family) over various matters of the post and some of the many comments left by people who also received the same “J” letter.
We thank the many hundreds of people who have come to this post and posted about their experiences and thoughts about the “letter from a friend” . We have saved the original article which may appear back here in the future and if you have received letters from the Cardell Media Family lawyers then please feel free to get in touch.
For those that are needing to cancel their membership then please try emailing accounts@cardellmedia.co.uk
The register is also reporting about various websites receiving legal letters http://www.theregister.co.uk/2010/07/09/junk_mail_returns/
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